A Politeness Principle-Based Study on Subtitle Translation for Business Greeting Videos

With the continuous development of global economic integration process, cooperation and exchanges worldwide are also increasing. People need help to meet negotiate with their trading partners in person. Greeting videos have become a cheap effective communication medium place in-person meetings. Following principle politeness helps promote develop relationships customers plays an active role facilitating new business. This paper discussed Western China, which later on was used analyze source text selected opening ceremony Sino Canada Health Engineering Institute. Combining characteristic subtitle translation, this then gives opinion translation chosen hope correctly translating business greeting matching appropriate subtitles while illustrating importance principle.